The video on USA Today SMG that you followed this link from is powered by PANDA, a patented interactive video platform based out of Las Vegas, Nevada that's used by some of the world's greatest media companies and online sports books. PANDA helps media companies like USA Today SMG enhance their online video programming in ways never before possible. From in-stream betting to clickable overlays that appear at just the right time, PANDA is pioneering the "View and Do" experience.
Live odds and lines contextually matched with stream including bet picks
Clickable on-air graphics with special promotions
Live chat and curated Twitter integration
Free-to-play games shown in certain states